The Times of London has been hemorrhaging online readers since erecting a paywall three months ago, according to data released today.
Internet marketing research firm ComScore reported that the websites for the News Corp-owned Times and its sister newspaper, The Sunday Times, have lost 1.2 million viewers in the three months since the formerly free site was reorganized and split into two separate sites —thetimes.co.uk and thesundaytimes.co.uk, each of which was placed behind a paywall.
That's down from the 2.79 million that the free site attracted in May, the last month before readers were charged to access the papers' content. Pageviews dropped from 29 million in May to 9 million in July.
