Tuesday, August 17, 2010

Optus seeks court ruling on meaning of "unlimited" internet

Consumers understand it doesn't mean speed, telco claims.

Optus has amended advertisements for its "unlimited" internet and phone bundles but will pursue a Federal Court declaration that "unlimited" in the context of the internet wasn't understood by consumers to refer to the "speed" of connection.

The telco had previously marketed an "unlimited home phone and broadband bundle" that included 50 GB of "superfast" broadband that was then throttled to a speed of 256 Kbps.
http://www.itnews.com.au/News/228986,optus-seeks-court-ruling-on-meaning-of-unlimited-internet.aspx