Wednesday, September 8, 2010

Optical Speedbumps Create Illusion of Little Girl Darting Out In Front Of You

Civil authorities around the world have tried all kinds of tricks to get drivers to slow down: speed bumps, rumble strips, flashing lights, the decoy police cruiser, and of course the good old-fashioned speed trap. The British Columbia Automobile Association Traffic Safety Foundation is taking a different tack: scaring the living hell out of drivers. In an effort to brusquely remind drivers of the consequences of wanton acceleration, they’re painting an elongated image of a child chasing a ball into the street in 2D on the pavement in such a way that it appears three-dimensional.