Sunday, August 15, 2010

I enthusiastically wrote of Big M a few weeks ago and how Big M is a popular brand of flavored milk that was first established here in Victoria in 1978. It quickly expanded its distribution  into the states of New South Wales, South Australia and Queensland.

I first remember when Big M first arrived on the scene, suddenly we did not have to reach for the Quik (NESQUIK®) anymore to have flavored milk , it was a brilliant marketing strategy that aimed to increase milk sales and since the humble beginnings we have seen BIG M become a staple in Australian dairy cabinets and fridges everywhere for the past 32 years, It brings back glorious memories of summers past.
So it was with delight that I realized that they had a competition to bring back one of the flavors past, special edition flavors that ran for only a limited time.